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Wikipedia says The North Face manipulated site to top Google results

first_imgIn a statement, The North Face said: “We believe deeply in @Wikipedia’s mission and apologize for engaging in activity inconsistent with those principles. Effective immediately, we have ended the campaign and moving forward, we’ll commit to ensuring that our teams and vendors are better trained on the site policies.” Yesterday, we were disappointed to learn that @thenorthface and @LeoBurnett unethically manipulated Wikipedia. They have risked your trust in our mission for a short-lived consumer stunt. 1/ https://t.co/aIl5XEkS3z— Wikipedia (@Wikipedia) May 29, 2019 Tags Wikipedia slammed The North Face for adding product photos to the platform to boost its search ranking. NurPhoto/Getty Images Wikipedia says The North Face violated its terms by swapping photos on the site with its own in order to appear at the top of Google searches. The Wikimedia Foundation, the nonprofit that hosts Wikipedia, said Wednesday that The North Face and ad agency Leo Burnett Tailor Made “unethically manipulated” Wikipedia after removing photos on the platform and replacing them with ones featuring The North Face’s products. In an ad campaign video boasting about the strategy, the companies said they “hacked the results” so that The North Face appears at the top of Google whenever someone searches for an adventure. They said they paid “absolutely nothing just by collaborating with Wikipedia.” The Wikimedia Foundation denied involvement in the campaign. “What they did was akin to defacing public property,” the Wikimedia Foundation said in a post. “When The North Face exploits the trust you have in Wikipedia to sell you more clothes, you should be angry. Adding content that is solely for commercial promotion goes directly against the policies, purpose and mission of Wikipedia to provide neutral, fact-based knowledge to the world.”Volunteers with the Wikimedia Foundation took down The North Face’s images or cropped out the logos and are ensuring the affected articles “meet Wikipedia’s standards of neutrality and reliable sourcing,” the nonprofit said.Wikipedia tweeted about the incident, saying: “Yesterday, we were disappointed to learn that @thenorthface and @LeoBurnett unethically manipulated Wikipedia. They have risked your trust in our mission for a short-lived consumer stunt.” Google 0 Share your voicecenter_img 1:25 Internet Now playing: Watch this: Post a comment Google’s head of advertising calls for privacy, but not…last_img read more

Why did Ram Gopal Varma visit girls hostel in Tirupati PhotoVideo

first_imgRam Gopal Varma in girl’s hostel, TirupatiTwitterFilmmaker Ram Gopal Varma surprised everyone by sharing a selfie with some girls at a hostel in Tirupati. He said that he visited the girls’ hostel because he used to stay there during his college days.Lakshmi’s NTR is finally set to hit the screens in Andhra Pradesh on May 31, more than a month after its release in Telangana and other parts of India and world. Ram Gopal Varma is currently busy promoting the film in the state and is holding press meets in various cities across the state.Ram Gopal Varma visited Tirupati and took the blessing of Lord Venkateshwara. The director tweeted, “‏Started #LakshmiNTR by visiting Thirupathi and take Lord Balaji’s blessings and today going to Thirupathi for a press meet on #LakshmisNTR at Hotel bliss at 5 pm to thank Lord Balaji.”Hours later, Ram Gopal Varma paid a visit to a girls’ hostel, which was meant for boys during his college days. The filmmaker went on to see a room where he stayed and also took a selfie with the girls who are presently staying in the room. He took to his Twitter page to share the selfie.Besides the selfie, Ram Gopal Varma also revealed that he recalled about a poster of Sridevi. He tweeted, “This is a room i stayed for more than 2 years in Siddhardha engineering college hostel back in my student days. it has now become a girls hostel and these lovely girls are it’s present room mates. I used to have a Sridevi poster stuck on the wall behind me.”Lakshmi’s NTR is a biopic of late legendary actor and politician NT Rama Rao. It is about the phase when he was backstabbed by his party and family members. Interestingly, May 28 is the birth anniversary of NTR and many of his party and family members paid respects to the late actor. RGV took a dig at them by tweeting, “It’s ironical that NTR’s birthday is so close to his back stabbers political death day.” Ram Gopal Varma garlanding NTR’s statue on Paipula road in VijayawadaTwitterRam Gopal Varma had announced to hold a press meet at NTR circle, Paipula Road of Vijayawada on Sunday evening. But the police denied permission to him fearing that it might get disrupted by the activists. They suggested RGV to hold the press meet either in a press club or a meeting hall. Later announced to hold the same at the Film chamber in Gandhi Nagar.After visiting Tirupati today, Ram Gopal Varma headed to Vijayawada to hold a press meet. The director tweeted, “After all the cancellations of my Paipula road press meet starting from the first time police arrest to 2nd time other concerns, finally today on account of his birthday, the late NTR is making it happen.”Later, Ram Gopal Varma garlanded the state of NTR on Paipula road in Vijaywada ‏and paid tribute him. He tweeted a photo and video of the same and wrote, “I finally on Paipula road in Vijaywada garlanded NTR in NTR circle అనుకున్నది చేసేసా.. Me shouting JAI NTR after garlanding him.”last_img read more